DO JUST ONE THING: The Power of Purpose-Built Technology

20 Jun 2018
16:20 - 16:35
Main Stage

DO JUST ONE THING: The Power of Purpose-Built Technology

Building wearable hardware is hard, and it’s not surprising that managers frequently adopt established tech stacks as the basis for new products. But when application and UI decisions are made after core technology decisions are locked, the opportunity for holistic innovation and low-level optimization is lost. Justin Lange will provide an exclusive deep-dive into the development of their revolutionary “smart compass”, and how quiet technology and cross-functional, human-centered design can thread the needle between engineering requirements, sales & market needs while maintaining venture capital fundability. Most importantly, a vision for the critical factors of wearable technology will be explored, including glanceability, muscle memory & haptic interaction, mapping system states to social topologies, the mechanics of modularity, and the tension between use-case optimization and generalization across multiple consumer verticals.