Marco is passionate about advancing great technology and creative solutions for fitness and sports. His work experience began with BtoB marketing, business development in the mobile telecoms. His experience has been diversified by successfully leading innovative consumer product and service marketing management teams during groundbreaking years at Polar. This extensive experience coupled with a passion for sports and fitness innovation has uniquely positioned Marco with a unique profile within the lifestyle tech and fitness and sports tech industry.
In 2002, Marco was tapped to lead – from conception to execution – Polar’s global running product category, effectively making it one of the company’s most successful offerings. He continued to play an integral role at Polar through major milestones, including launching the world’s first mobile phone fitness ‘app’ and the first smart clothing integrated training systems and activity trackers.